![]() “Since I just started this past summer I can say it does give me some peace while I’m chewing it as I don’t always ‘eat’ not all of us do,” she said. User told Motherboard that she knows that there are health risks associated with eating large amounts of chalk, and mainly engages in the activity for stress relief. “Had some reoccuring family issues and it kind of propelled from there.” “Well I didn’t start eating it until I was faced with stress,” she said. In a series of Instagram direct messages, the woman who runs the self-described "ASMR-PICA" account told Motherboard that although she does not believe that she has pica, she got into the community after several months of using Instagram for voyeurism and making foam-focused ASMR videos. In fact, the Instagram user who runs a chalk-eating ASMR reporting account claims that while ASMR has an “addicting” quality in general, and although chalk-eating induces ASMR for them, they hate eating chalk. "The cravings came back at about 12 and I’ve been chewing chalk ever since then."īut not everybody in this community has pica. "It started at about age three then I stopped a little after that," said. In an Instagram direct message, user told Motherboard that they have pica, but they do not swallow the chalk. But pica can also be caused by iron or zinc deficiency, or pregnancy. ![]() Since it can be brought on or exacerbated by mental conditions such as stress, obsessive-compulsive disorder, or autism, pica is classified as an eating disorder. It’s common in children, but it also occurs in teens and adults with unknown prevalence. This could include chalk, but also materials like clay, sand, dirt, glue, paper, and pretty much any other material you can imagine. National Library of Medicine, is when an individual craves materials that can’t strictly be considered “food” for a period that’s longer than a month. However, it would be oversimplifying to claim that chalk-eating videos are simply an example of the ASMR genre going too far and getting people sick: there’s actually a medical condition that can partially explain what may be happening here. However, just by tapping around randomly, some people are clearly eating the chalk. "Some clays you can swallow, but it’s still not a common thing in the community." "Almost every person who chews chalk or clay does NOT swallow it, as it can cause digestive issues," the user said. The #chalkeating tag on Instagram has over 71,000 posts to date, and similarly, the #chalkasmr tag has over 34,000 posts.Īn Instagram user who runs a repost account, meaning that they do not personally create any chalk-eating videos, told Motherboard in an Instagram direct message that they believe most people who make "chalk-eating" videos do not actually eat the chalk (The user asked that Motherboard withhold their account handle because certain members of the chalk-eating ASMR community have been bullied.) The content creators are almost exclusively women, and while a large number of them post captions in Russian, there are women from all around the world posting videos of themselves chewing and swallowing chalk. Sometimes it’s sticks of blackboard chalk, sometimes it’s large, asymmetrical, industrial size chunks of chalk. People take videos of themselves chewing, crunching, and sometimes swallowing chalk. ![]() ![]() The content is exactly what it sounds like. However, there’s a genre of ASMR videos that you may have never heard of: chalk-eating. ![]()
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